Get in on the Food “Truck” Gravy Train!
By Vintege Staff
In recent years, the foodservice industry has witnessed a surge in the popularity of concessions over traditional brick-and-mortar restaurants. Concessions refer to mobile food stands or trucks that offer a wide array of culinary delights. These mobile eateries provide numerous benefits to both entrepreneurs and consumers including:
Mobility and Flexibility – Mobility is key. Unlike brick-and-mortar establishments, concessions can be relocated to various locations based on demand. This flexibility allows vendors to adapt to changing customer patterns, cater to events, festivals, or busy areas with high foot traffic. They can be present at concerts, sports games, or even rotate between multiple spots, ensuring their offerings are accessible to a wider audience.
Lower Overhead Costs – Setting up a brick-and-mortar restaurant involves significant upfront costs, including purchasing or leasing a suitable location, renovating the space, and obtaining necessary permits. In contrast, concessions generally require a smaller initial investment. Entrepreneurs can purchase or lease a food truck or stand, which is a fraction of the cost compared to establishing a restaurant. Additionally, operational expenses such as utilities, rent, and maintenance are considerably lower for concessions, allowing for a higher profit margin.
Enhanced Entrepreneurial Opportunities – Concessions present a unique opportunity for aspiring entrepreneurs to enter the food industry with lower barriers to entry. Starting a brick-and-mortar restaurant often requires substantial experience, capital, and business acumen. Conversely, concessions offer a more accessible avenue for passionate cooks or food enthusiasts to launch their culinary ventures. The relatively lower costs and simplified logistics make concessions an attractive option for those looking to turn their passion into a profitable business.
Diverse Culinary Offerings – Concessions have gained a reputation for their ability to cater to diverse culinary preferences. Food trucks and stands can offer a wide range of cuisine, from global street food to specialized gourmet offerings. This variety allows consumers to explore different flavors and experiences without the need to visit multiple restaurants. Furthermore, the mobile nature of concessions can introduce novel and unique food concepts to different areas, enhancing culinary diversity in communities.
Engaging and Novel Dining Experience – Concessions offer a more interactive and dynamic dining experience than traditional restaurants. Patrons can enjoy their meals in open-air settings, engage with vendors, and observe the food preparation process.
This direct interaction fosters a sense of connection between consumers and food providers, contributing to a memorable and engaging experience. Additionally, concessions often introduce creative and themed concepts, attracting food enthusiasts who seek novelty and excitement.
But how do you stand out in an industry that is clearly becoming as competitive as traditional restaurants?
First, you have to catch your prospective customer’s eye. One company striving to give street food vendors the best first-glance attraction is VMI, LLC out of Grants Pass, Oregon and their “Vintege” line of products that have just hit the streets. They knocked it out of the park with their commercial-quality concession trailer line. Not only are the trailers visually striking, they’re incredibly durable due to their stainless-steel interior and exterior.
Second, you have to know your market and provide top-quality food. Entrepreneurs who are budding food truck purveyors, should provide either a unique dining menu, or offer the best tasting choice around using the highest quality products. Pair this with establishing themselves where there is little to no direct menu competition like one of the many pop-up events or at a location like a brewery, where more-and-more they want food trucks to draw people to their facilities as a value-added dining experience.
While the cost is lower to get into than investing in a traditional restaurant start-up, it is still important to get the highest quality truck or trailer you can. From the equipment inside, down to the wheels it’s rolling on, your concession equipment will be the backbone of your company.
Again, the guys at VMI, LLC have checked the boxes when it comes to providing a top-quality commercial kitchen space inside their trailers. You literally have to see them for yourself. These trailers should be the starting point for anyone wanting to jump into this exciting industry.
Bottom line, with their mobility, lower overhead costs, and ability to adapt to changing demands, concessions are poised to continue thriving in the modern food landscape. So, whether you’re a budding entrepreneur or an adventurous food lover, exploring the world of concessions can be a delightful journey worth embarking upon, especially with a Vintege trailer by VMI, LLC.
Check out VMI, LLC’s website at vintege.com. Or call to secure your trailer today – 541-295-8655. Tell them you saw them in the US~Observer.